African Americans and Broadcasting | Chapter individual record
abstract

Summary Critical and cultural studies scholars have become enamored with questions of affect, representing a shift in thought that delegitimizes representational analyses. In this chapter, I offer a counterpoint to the idea that representational analyses may no longer serve a function in the contemporary era. Through a historical analysis of the NAACP's activism work in broadcast media, I focus on the twin concerns of reception and resonance, drawing attention to the deeply affecting audience interpretations that emerge out of representational concerns. Rather than re-orienting our focus solely toward affective concerns, I propose that scholars in this ?after-broadcast? moment embrace representational analyses that more explicitly draw out the connections between representation and affect.

author list (cited authors)
Coleman, R.
publication date
2018
publisher
keywords
  • Reception Studies
  • Audience-media Relationship
  • Naacp
  • Affective Turn
  • Black Audiences
  • Affect
  • Identity
  • History
  • Resonance