Dr. Srividya \"Srivi\" Ramasubramanian (Ph.D., Penn State University, 2004) is Presidential Impact Fellow, Professor of Communication, Affiliated Professor of Women's & Gender Studies, and Director of the Difficult Dialogues on Campus Race Relations at Texas A&M University. She has served as Associate Dean for Climate & Inclusion, Faculty Fellow for the Center for Teaching Excellence, Post-Doctoral Fellow at the University of Pennsylvania, and as a Visiting Associate Professor at the London School of Economics and the National University of Singapore.
Ramasubramanian's scholarship addresses pressing contemporary global issues relating to media, diversity, and social justice. She is most widely recognized for her pioneering work on critical media effects, media literacy, difficult dialogues, race and media, and prejudice reduction, with over 60 publications on these topics in leading national and international outlets.
An internationally prominent scholar in her discipline, Dr. Ramasubramanian is Associate Editor of the Journal of Applied Communication Research and also serves on the editorial board of eight leading Communication journals.
Ramasubramanian has received numerous research awards including the TAMU Presidential Impact Fellow, the NAMLE Outstanding Media Literacy Researcher Award and the Liberal Arts Cornerstone Faculty Fellowship 2018-2022. Her commitment to teaching excellence has been recognized with the Center for Teaching Excellence Faculty Fellowship, Service Learning Faculty Fellowship, and Graduate Faculty Mentoring Award in 2017 and 2019. Her demonstrated diversity leadership and community engagement has been recognized with the Liberal Arts Achievements in Climate & Inclusion Award (for extraordinary and superlative dedication to climate and inclusion), NCA Mass Comm Division Service Award, ACE Award for Women's Progress (for promoting policies for advancement of women scholars), and the Outstanding Diversity Team Award.
- Ph.D. in Mass Communication, Pennsylvania State University - (State College, Pennsylvania, United States) 2004
- M.A. in Communication Management, Mudra Institute of Communications Ahmedabad - (Ahmedabad, Gujarat, India) 1998
- B.S. in Visual Communication, University of Madras - (Chennai, Tamil Nadu, India) 1996
- Sanders, M. S., & Ramasubramanian, S. (2012). An Examination of African Americans' Stereotyped Perceptions of Fictional Media Characters. Howard Journal of Communications. 23(1), 17-39.
- Ramasubramanian, S. (2011). The Impact of Stereotypical Versus Counterstereotypical Media Exemplars on Racial Attitudes, Causal Attributions, and Support for Affirmative Action. Asian Journal of Management Cases. 38(4), 497-516.
- Ramasubramanian, S. (2011). Television exposure, model minority portrayals, and Asian-American stereotypes: An exploratory study. Journal of Intercultural Communication. (26),
- Ramasubramanian, S. (2010). Testing the Cognitive-Affective Consistency Model of Intercultural Attitudes: Do Stereotypical Perceptions Influence Prejudicial Feelings?. Journal of Intercultural Communication Research. 39(2), 105-121.
- Ramasubramanian, S. (2010). Television Viewing, Racial Attitudes, and Policy Preferences: Exploring the Role of Social Identity and Intergroup Emotions in Influencing Support for Affirmative Action. COMMUNICATION MONOGRAPHS. 77(1), 102-120.
- Ramasubramanian, S., & Landmark, S. (2020). Ethics of Empirical Research. The International Encyclopedia of Media Psychology. (pp. 1-6). Wiley.
- Ramasubramanian, S., & Costantini, R. (2020). Intergroup Contact. The International Encyclopedia of Media Psychology. (pp. 1-5). Wiley.
- Ramasubramanian, S., & Sousa, A. (2019). Media and Ethnic Stereotyping. The International Encyclopedia of Media Literacy. (pp. 1-7). Wiley.
- Ramasubramanian, S., & Yadlin‐Segal, A. (2017). Stigma: Media Influence on. The International Encyclopedia of Media Effects. (pp. 1-10). Wiley.
- Ramasubramanian, S., & Murphy, C. J. (2014). Experimental Studies of Media Stereotyping Effects. Laboratory Experiments in the Social Sciences: Second Edition. (pp. 385-402). Elsevier.
- Oliver, M. B., & Raney, A. A. (2014). Media and Social Life. Media and Social Life. (pp. 46-62). Routledge.
- Ramasubramanian, S., & Murphy, C. J. (2014). Chapter 17 Experimental Studies of Media Stereotyping Effects. Laboratory Experiments in the Social Sciences. (pp. 385-402).
- Roskos-Ewoldsen, D. R., & Monahan, J. L. (2009). Communication and Social Cognition. Communication and Social Cognition: Theories and Methods. (pp. 273-291). Routledge.
- Ramasubramanian, S., & Martin, S. M. (2008). Teens and the new media environment: Challenges and opportunities. Media Messages and Public Health: A Decisions Approach to Content Analysis. (pp. 99-115). Routledge.
Institutional Repository Documents4
- Ramasubramanian, S. (2020). Convener’s Note: Media Rise’s Quarantined Across Borders Collection.
- Ramasubramanian, S. (2020). Media Rise 2013 Prospectus.
- Ramasubramanian, S. (2020). Media Rise Press Release 2013 Festival.
- Earhart, A., Ives, M., Burkart, P., Ezell, M., Harner, J., Ramasubramanian, S., ... Vedlitz, A. (2009). Texas Center for Digital Humanities and New Media.
- Fowlds, Kelli (2014-12). Shared Experiences and Collective Production: Note Card Confessions on YouTube. (Master's Thesis)
- Martinez, Amanda (2011-12). 'But it's Just a Joke!': Latino Audiences' Primed Reactions to Latino Comedians and their Use of Race-Based Humor. (Doctoral Dissertation)
- Hatfield, Elizabeth Fish (2011-08). Motherhood, Media and Reality: Analyzing Female Audience Reception of Celebrity Parenthood as News. (Doctoral Dissertation)
- Whittle, John C. (2010-05). Measuring Morality: Moral Frameworks in Videogames. (Master's Thesis)
- Hibbeler, Britney L. (2009-08). Exploring Representations of Masculinity in Disney Animated Feature Films. (Master's Thesis)